This crew’s crazy big idea is a travelling expo that takes drug education to the next level. The real genius is a full-body VR suit that simulates what it feels like to be under the influence of different substances showing the effects before and after. Attendees experience how drugs affect coordination, focus, emotions, and physical control, all in a safe, guided environment. It’s not about fear, it’s about feeling the consequences to make smarter choices.
The teams smart place to start is that they would like to run a school BBQ with a twist including games using beer goggles and other interactive tools to mimic the side effects of drug use. Experts will be invited to chat with students, not lecture them to share real stories and humanise the conversation around drug use. It’s about learning through doing, seeing through simulating, and talking without judgement.